The Sunday Guide - May

The Sunday Guide - May



Coming back to Seattle to host our 1st full-scale seasonal Pop-Up put some self-inflicted pressure on us to do something dynamic, local, supportive, and memorable!

The last campaign we would install in March 2020, just before the pandemic shut us down, turned out to be a dress rehearsal for the Tenth Avenue Collective we have put together to share with all of you this Spring / Summer season.

We have brought together some of our favorite local businesses to bring various products from art, music, garden, homeware, vintage, recycled, and a whole lot of spirit, imagination, and good taste.

Susan Wheeler Home - Susan is fresh off a buying trip with a wide assortment of home and vintage - Red Lemon will provide a tasty mixture of killer vintage.

Robin Layton - Photographer - will have new works on display and signed copies of her book, The Lake, which chronicles life on and around Lake Washington.

Tune Hi-Fi - A Seattle audio shop with a unique approach to building music systems - Owner & specialist Connon Price is available to consult and recommend the best sound solutions for your home music system.

Easy Street Records - will sponsor our music lounge by providing a hand-curated selection of vinyl which has been personally chosen by Mr. Easy himself, Matt Vaughan - Choose a favorite and let it rip!

Fleurish - A floral design studio rooted in Seattle. Owners Nisha & Amir will curate an assortment of garden accessories and floral arrangements to buy in-store or for special order. Every day is made better with a bouquet from Fleurish - (Mother's Day ideas Baby!)

Baby & Company - We will launch our Summer 2021 Look Book, which we hope will make you want to come in and see it all in person. We will also have a fantastic capsule from OOFWear and an exciting section called Made in LA. We will be showcasing the SS21 collections from 3 of our favorite LA designers and brands; Esquivel Shoes, Matias Artisan Denim (Unisex), and Jaga. Also included will be favorites such as Antoni & Alison, Aequamente, Échappées Belles, Hannoh Wessel, MJ. Watson, Brazeau Tricot, Origami Crane, Phillippe Model, Uqnatu, Grammar, and so much more!

We are excited to feature the PARFUM station from Vilhelm Parfumerie - Experience the many intriguing and exotic blends from NY-based Vilhelm Parfumerie, which will include scents such as, Poets of Berlin, Dear Polly, Morning Chess, Black Citrus, 125th & Bloom, Do Not Disturb, and Basilico & Fellini. Any of these would make a fabulous Mother's Day gift.

Closet Sale / Recycled Baby - Boy oh boy do we have some excellent new recycled stuff! As we all know, lots of closets got cleaned this past year, and the selection is loaded with cool items to sort through and discover! Fear not! We will also have the 70s vintage denim available.

Well, there it is! I've made my case for delivering on our promise, always to keep you surprised and wanting more!

You'll have to come in see if we succeeded!




Drum roll, please..... Introducing our new shop dog and B&Co mascot, TROUT! - He is a descendant of our beloved Rocket, and so far, this little fellow is living up to his legacy and heritage! He will be on-premise to learn the ways of the shop dog and greet all of you! Having a bad day? Come in for some good old fashion puppy cuteness and a hearty whiff of PUPPY BREATH!!! IT is just the best!




Once again, the landscape surrounding us makes it easy to find an ideal setting to shoot our latest editorial! We have enjoyed working with our Idaho native, the gorgeous Emily Todd! A shout-out also goes to my dear friend and now neighbor, Jodee Mills, for letting us shoot on her beautiful property! I hope we did your property proud, Ms. Mills!

We sure look forward to seeing you! #foreverbaby


Jilly, Wayne & Trout




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