Bsbee is the name of a turquoise stone from Arizona, this stone, along with a red wool string is a sign of good luck and true love for life and nature. Bsbee promotes a critical message against those behaviors that they believe have lead society and the environment to where they are today: pollution, global warming, wild exploitation of human and natural resources. Through their clothes they're trying to do their part to contrast this trend. They believe wearing sustainable/organic clothing made with non toxic materials helps to actively preserve the planet.
Bsbee is made from Khadi, a homespun, hand woven cotton, made by an all natural human process in which head heart and hands work together. The spinning of Khadi was the emblem of the Mahatma Gandhi ideology and it was the weapon of India’s battle for freedom. Khadi production is organic, carbon free and helps small rural villages economy.