Designed for the cosmopolitan woman, Lost in Me focuses on great attention to detail. The brand is rooted in coats and jackets with a sartorial cut that define an urban style and up-to-date attitude. Produced by VISCONF - Empoli, Lost in Me made its debut with the their FW 2016-17 collection. Made in Italy with expert craftsmanship, the label aims to highlight the one-of-a-kind femininity in each woman.